GLAM BY GURJ
Brand & Visual IdentityGlam by Gurj is a Leeds based make-up artist looking to build a vibrant and exciting MUA identity.
By combining city lights and the all too familiar rainy british weather, I was able to push the energetic feeling of a great night out with a light hearted take on the northern positive attitude.
The identity comes to life through the use of a handwritten wordmark, sitting in hot pink. It creates a sense of attitude, seperating it from its competitors and allowing for an engaging social media presence.
